Vestoj 9 "On Capital"

"Vestoj On Capital looks at all forms of value or assets: financial, human, cultural, social – you name it. We explore how talent is developed and harnessed in fashion, and how this now intersects with branding (and self-branding) which has become so important in all aspects of culture. The issue also examines how value flows between symbolic assets like taste or beauty or cool and economic profit. And how the traditional schism between cultural and financial capital (cool versus money) has been replaced by a much more self-consciously positive – or nuanced and complex – relationship between art and fashion. " -Vestoj 9

Founded in 2009 by Anja Aronowsky Cronberg, Vestoj examines people’s relationship to their clothes and fashion’s relationship to identity. Vestoj presents fashion knowledge at the highest level, emphasizing inclusive and equitable dissemination to a broad and diverse audience. Vestoj expresses complex ideas in a straight-forward manner, and shows that fashion is not only about objects, but rather a mindset and approach to identity, culture and life.

2019, English
Published by: Vestoj Magazine
Softcover, 9.5"x6.7"x1", 240pp, full color